Tag Archives: digital marketing

Consistency in digital marketing

The most important part of any Digital Marketing campaign is consistency. Halting your digital marketing campaigns after only a month or two because you have had little or no results, is an alarming trend with companies starting out in this treacherous field. People are inconsistent for various reasons.  They might not have the time or resources >>> Read More

If you’ve been running your Google AdWords campaign for a while now with some level of success, what can you do if you suddenly find that your AdWords performance drops? It’s important to understand that there are two main categories of factors that could influence your AdWords performance and cause it to drop writes Hosting101 >>> Read More

A professional well-written LinkedIn profile is an advantage to your career and business. In this blog we explore how you can build a professional LinkedIn profile: Keep it professional and honest Include a profile photo Don’t skip the Summary Include photos and other multimedia Give and ask recommendations and endorsements Network in groups Having a >>> Read More

Choosing a Digital Marketing Agency

How does one choose a Digital Marketing Agency? Consult the experts to answer the following questions: Why do you need to appoint a digital marketing agency? What to keep in mind when shopping around for a digital marketing agency How to go about in finding a digital marketing agency Conclusion Your business has grown so >>> Read More

Google Remarketing

We’ve probably all seen the process of Google AdWords Remarketing at work, whether we realize it or not.  If you’ve ever been to a company’s website and afterwards seen their ads popping up all over the place when you browse other websites, then you’ve been tagged by that company’s remarketing code. Why use Google Remarketing? >>> Read More

By Liezè Groenewald Although Pinterest doesn’t seem to come to mind when thinking of marketing tools for business, it represents a huge market and many businesses have experienced wonderful growth using Pinterest, but how is it done. In my previous blog Why should you use Pinterest for business I featured three examples of how Pinterest >>> Read More

Digital Marketing in South Africa

Written by Liezé Groenewald Highlights: This article explores the use of Digital Marketing by South African businesses by discussing: South Africans, Social Media and the Web Digital Marketing for Your business Case studies of South Africans businesses who has successful Digital Marketing campaigns South Africans, Social Media and the web In a 2015 report released >>> Read More

Marketing has changed significantly since the inception of the worldwide web. Your grandfather had a very different approach to marketing than you would have today. Digital Marketing provides many appealing ways to reach potential and existing customers and many people seem to think that Marketing is on its last legs. How do these approaches differ >>> Read More

What is Digital Marketing

In this article we will discuss what Digital Marketing comprises of as well as examine the origins of Digital Marketing. Introduction to Digital Marketing Origin of Digital Marketing What is Digital Marketing? The past three decades have seen more technological changes than ever before and ultimately businesses had to adapt the way they operate and >>> Read More

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Are you relevant online? You know Google, but does Google know you? Is your website geared and optimized to really bring in more customers? Is your business brand portraying you and your product effectively? Hosting101 can help you get from where you are to where you want to be.

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