Category Archives: Digital Marketing

Grammar: Is it still important in Business?

Business, Grammar and Spelling: is it still important in business to spell correctly and use proper grammar? Business, Grammar and Spelling: In this blog we’ll discuss the importance of grammar and spelling in business correspondence and content. Why is it important to check spelling and grammar? How to refine writing without professional help Spelling and Grammar >>> Read More

Blog

Blog Writing is so fashionable, but how is a blog different from and article and is blog writing better than writing an article? In this blog we look at differences between blog writing and writing articles When you should write a blog When you should write an article Conclusion This accessible writing style is being used >>> Read More

Consistency in digital marketing

The most important part of any Digital Marketing campaign is consistency. Halting your digital marketing campaigns after only a month or two because you have had little or no results, is an alarming trend with companies starting out in this treacherous field. People are inconsistent for various reasons.  They might not have the time or resources >>> Read More

If you’ve been running your Google AdWords campaign for a while now with some level of success, what can you do if you suddenly find that your AdWords performance drops? It’s important to understand that there are two main categories of factors that could influence your AdWords performance and cause it to drop writes Hosting101 >>> Read More

A professional well-written LinkedIn profile is an advantage to your career and business. In this blog we explore how you can build a professional LinkedIn profile: Keep it professional and honest Include a profile photo Don’t skip the Summary Include photos and other multimedia Give and ask recommendations and endorsements Network in groups Having a >>> Read More

Interpreting the terms, abbreviations and jargon on your Google AdWords report can be quite a daunting task for anyone who isn’t familiar with Google’s technologies.  That’s why this week’s blog post will be focusing on the different sections of the Hosting101 Google AdWords report that we send out to all our AdWords Management Service customers >>> Read More

Choosing a Digital Marketing Agency

How does one choose a Digital Marketing Agency? Consult the experts to answer the following questions: Why do you need to appoint a digital marketing agency? What to keep in mind when shopping around for a digital marketing agency How to go about in finding a digital marketing agency Conclusion Your business has grown so >>> Read More

AdWords and Brand Strategy

Google AdWords is not only a lead generation tool; it can also help you to expand brand awareness and encourage interaction with your brand as a part of your overall brand strategy. Businesses often use Google AdWords’ Brand Awareness campaigns to build brand awareness and positive associations with a business, its products and services.  When >>> Read More

Google Remarketing

We’ve probably all seen the process of Google AdWords Remarketing at work, whether we realize it or not.  If you’ve ever been to a company’s website and afterwards seen their ads popping up all over the place when you browse other websites, then you’ve been tagged by that company’s remarketing code. Why use Google Remarketing? >>> Read More

By Liezè Groenewald Although Pinterest doesn’t seem to come to mind when thinking of marketing tools for business, it represents a huge market and many businesses have experienced wonderful growth using Pinterest, but how is it done. In my previous blog Why should you use Pinterest for business I featured three examples of how Pinterest >>> Read More

By Liezè Groenewald In this blog we will explore using Pinterest for business by looking at Why businesses should use it Success Stories Conclusion By now most of us have pinned elaborate collections of fantasy parties and dreamy recipes on our virtual notice boards on Pinterest. However, using Pinterest for business has never crossed my >>> Read More

AdWords is an online advertising tool. Google AdWords allows you to target a specific audience, location or customer that might be interested in your product or service.  You are also able to filter out the online audience whom you would not want to advertise to. AdWords is an outstanding tool to use when you want >>> Read More

A blog (which is short for “weblog”) is one of the most important things you can have on your website from a content marketing and search engine optimization perspective, yet many people still don’t understand why it is necessary to have a blog or to post to it frequently. In this blog post we will >>> Read More

With the increasing popularity of digital marketing, customers often come to us with the question, “Which is better, Google AdWords or Facebook ads?” Though this is a very important question, it doesn’t have a very straight forward answer.  But we will attempt to answer it anyway. Facebook: The Good and the Bad The developers behind >>> Read More

Hosting, Domains, Web Design, Marketing and Cloud Solutions

Are you relevant online? You know Google, but does Google know you? Is your website geared and optimized to really bring in more customers? Is your business brand portraying you and your product effectively? Hosting101 can help you get from where you are to where you want to be.

Follow Us

Facebooktwittergoogle_pluslinkedin