Interpreting the terms, abbreviations and jargon on your Google AdWords report can be quite a daunting task for anyone who isn’t familiar with Google’s technologies.  That’s why this week’s blog post will be focusing on the different sections of the Hosting101 Google AdWords report that we send out to all our AdWords Management Service customers >>> Read More

Choosing a Digital Marketing Agency

How does one choose a Digital Marketing Agency? Consult the experts to answer the following questions: Why do you need to appoint a digital marketing agency? What to keep in mind when shopping around for a digital marketing agency How to go about in finding a digital marketing agency Conclusion Your business has grown so >>> Read More

AdWords and Brand Strategy

Google AdWords is not only a lead generation tool; it can also help you to expand brand awareness and encourage interaction with your brand as a part of your overall brand strategy. Businesses often use Google AdWords’ Brand Awareness campaigns to build brand awareness and positive associations with a business, its products and services.  When >>> Read More

Business Recipes

Business can be tricky, but having gotten off to a great start with a functional user-friendly website, good Search Engine Optimisation and just the right Google AdWords you are set for life. Although you are seemingly on the right track, things aren’t going your way and you are not clinching the sales and growing a >>> Read More

Google Remarketing

We’ve probably all seen the process of Google AdWords Remarketing at work, whether we realize it or not.  If you’ve ever been to a company’s website and afterwards seen their ads popping up all over the place when you browse other websites, then you’ve been tagged by that company’s remarketing code. Why use Google Remarketing? >>> Read More

By Liezè Groenewald Although Pinterest doesn’t seem to come to mind when thinking of marketing tools for business, it represents a huge market and many businesses have experienced wonderful growth using Pinterest, but how is it done. In my previous blog Why should you use Pinterest for business I featured three examples of how Pinterest >>> Read More

“How can I improve my Google listing myself?”  That is one of the questions we, and many other SEO companies, are often asked, and with good reason.  People often pay large sums of money for their websites, expecting to feature on Google soon afterwards.  But when the customers don’t come knocking at their door immediately >>> Read More

By Liezè Groenewald In this blog we will explore using Pinterest for business by looking at Why businesses should use it Success Stories Conclusion By now most of us have pinned elaborate collections of fantasy parties and dreamy recipes on our virtual notice boards on Pinterest. However, using Pinterest for business has never crossed my >>> Read More

AdWords is an online advertising tool. Google AdWords allows you to target a specific audience, location or customer that might be interested in your product or service.  You are also able to filter out the online audience whom you would not want to advertise to. AdWords is an outstanding tool to use when you want >>> Read More

A blog (which is short for “weblog”) is one of the most important things you can have on your website from a content marketing and search engine optimization perspective, yet many people still don’t understand why it is necessary to have a blog or to post to it frequently. In this blog post we will >>> Read More

With the increasing popularity of digital marketing, customers often come to us with the question, “Which is better, Google AdWords or Facebook ads?” Though this is a very important question, it doesn’t have a very straight forward answer.  But we will attempt to answer it anyway. Facebook: The Good and the Bad The developers behind >>> Read More

By Lieze Groenewald This blog addresses the advantages of an Instagram for businesses Experts weigh in on advantages Why consumers find it appealing Conclusion Instagram for business? Is that really a thing? But why and how can it be beneficial to businesses? That was my first thought when I started toying with the idea of >>> Read More

Here at Hosting101, we are often asked why people can’t search engine optimize (SEO) their own websites.  How hard can it be?  To put that into context, according to statistics 60% of the world’s population don’t know enough about cars to be able to change a flat tyre, yet that isn’t very complicated, is it?  >>> Read More

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Are you relevant online? You know Google, but does Google know you? Is your website geared and optimized to really bring in more customers? Is your business brand portraying you and your product effectively? Hosting101 can help you get from where you are to where you want to be.

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